Crafting Harmony Between Product and Marketing
—Sunday Natural’s monday.com Story
About Sunday Natural​​​
Sunday Natural is a leading Berlin-based wellness brand specializing in premium-quality natural supplements, vitamins, and sustainable lifestyle products. Committed to transparency and scientific excellence, the company has built a reputation for clean, responsibly sourced ingredients and a mission to make holistic health accessible to everyone.
​
As the business grew rapidly across product lines and markets, Sunday Natural needed a scalable way to connect its Product, Design, Marketing, and Supply Chain teams—ensuring smooth collaboration from concept to customer.
The Challenges
​​​
As Sunday Natural expanded its catalog and online presence, several operational challenges began to slow down execution and visibility:
​
Disconnected Workflows
Different departments used separate tools for planning, approvals, and progress tracking—creating silos and inefficiencies.
​
Manual Coordination
Product launches and marketing campaigns relied heavily on email and spreadsheets, leading to bottlenecks and duplicated work.
​
Limited Oversight
Leadership struggled to maintain a clear overview of ongoing projects, priorities, and deadlines across departments.
​
Inconsistent Reporting
Data was scattered and manually updated, making it difficult to measure performance or identify delays early.
These challenges revealed the need for a unified work management system to streamline communication, centralize processes, and accelerate delivery.
The Solutions
Sunday Natural partnered with Aulysius to implement monday.com Enterprise as the foundation for collaboration and project management.
​
Tailored Implementation Strategy
Aulysius deployed a dedicated team to design and roll out custom workflows aligned with Sunday Natural’s product and marketing cycles.
​
Centralized Platform for Teams
monday.com became the single source of truth—connecting Product Development, Marketing, and Supply Chain teams on one integrated platform.
​
Automation and Transparency
Repetitive manual steps were replaced with automations, while dashboards provided leadership with real-time visibility into progress, priorities, and performance.
​
Empowered Adoption
Through hands-on workshops and training sessions, employees quickly adapted to the platform and leveraged its capabilities to simplify collaboration and reporting.
The Results
​​​
Unified Operations
Core business processes—from product launch planning to campaign execution—are now managed entirely within monday.com.
​
Faster Execution and Clearer Accountability
Automations, shared dashboards, and real-time updates eliminated bottlenecks and improved ownership across teams.
​
Improved Visibility and Decision-Making
Leadership now has instant access to project timelines, performance metrics, and capacity insights, enabling faster, data-driven decisions.
​
Sustainable Scalability
With monday.com as its operational backbone, Sunday Natural is well-positioned to scale efficiently—maintaining agility and alignment as it continues to expand its product portfolio and market reach.